we're now coming back here to say, relook at us. have a look at us. try this product out. >> to make nokia better than anything else out there. >> reporter: the man unveiling the new phones won't be there to see if they work. he's resigned after the company brought in a canadian from microsoft to run the business. nokia is in upheaval, but consumers will decide whether it can make another comeback. rory cellan-jones, bbc news, east london. >> iphone has such a stranglehold. i wonder if anyone can crack through that. >> it seems like they pretty much invented the